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BBC Football Campaign
Custom Music for BBC Creative

Hundred Hand Slap was commissioned by BBC Creative to craft two original tracks for a major football campaign running across BBC Radio.​ The brief came with one brilliantly simple creative restriction: the lyrics couldn't deviate from the word "football".

Working closely with BBC Creative, we set about writing two completely different musical executions. The first took inspiration from 80s synth pop with earworm vocals. The second went firmly into UK grime territory with a powerful rap.

The tracks were then developed by BBC Creative into a pair of radio trails, with the finished campaign broadcast across four BBC national radio networks with a combined weekly station reach of more than 20 million.

Listen to the final BBC trails and our standalone tracks below.

Need original music for a campaign, promo or station sound project? Get in touch and let's make it happen.

Hear the custom tracks

80s - Custom Track
00:00 / 00:34
Grime - Custom Track
00:00 / 00:36

Hear the final BBC trails

80s - BBC Trail
00:00 / 00:33
Grime - BBC Trail
00:00 / 00:31

Trusted by creatives worldwide

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“Ideas and concepts on an entirely different level to the rest of the industry.”

Virgin Radio UK

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“They’ve won us countless awards, they genuinely have the golden touch.”

BBC Radio 1

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Football on the BBC

BBC Creative

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“We have all the time in the world for Matt and his incredible team.”

Capital

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“They helped us to resonate with a truly broad and diverse audience at scale.”

BBC Radio 2

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